New Product Evaluation

Having your New Product Idea evaluated by a non-biased third party is highly recommended. The WIN Institute’s Invention Evaluation is the ticket. There are two benefits to submitting the Invention Idea to WIN. The Individual will have disclosed their idea confidentially to a third party/organization which will aid in formally documenting the date of conception and the individual will ultimately receive a report with a score. This report will not tell you to “go” or “not go”, but the score will help streamline the product development process immensely.

Visit the WIN Institute at WIN-I2 has two components. The first, launched in 1979 by the Innovation Institute, is the Preliminary Innovation Evaluation Service (PIES), which is for entrepreneurs, inventors and people with new product ideas. The second component is a Product Assessment Service (PAS). The PAS program has improved and expanded the product assessment format and they now invite manufacturers and product marketing and distribution firms world-wide to submit their products for an assessment of their potential in the American marketplace. A forty four criteria questionnaire that may take anywhere from 3-8 hours to complete is well worth the effort.

Just as most people do not have the expertise to patent their own inventions; many lack the know-how to determine the commercial viability of their ideas, inventions and products. This is why WIN focuses on new idea evaluation. They feel they can best serve people by helping them avoid costly mistakes. The same is true for entrepreneurs and product marketing/ manufacturing enterprises, especially if they are entering a new market where they have little or no experience. Even large firms can benefit from a systematic, multifaceted, third party review of their ideas, inventions and new products.

While R2FACT is not affiliated with WIN, we do exclusively utilize the WIN evaluation services to help us validate new product ideas for our customers. Our customers can do the work and fill in the forms or we can do it for them. Either way, the home work must be done.

About the WIN-I2 Innovation Evaluation

The WIN-2 Innovation Evaluation is an inventor/innovator assistance service that provides inventors, entrepreneurs, and product marketing/manufacturing enterprises with an honest and objective third-party analysis of the risks and potential of their ideas, inventions, and new products. WIN-I2 is an expression of support for inventors and innovators by the Innovation Institute, the Center for Business and Economic Development of the College of Business Administration at Missouri State University.

Posted in: Product Development